Google Trends Review
I use Google Trends in my job to research the topics that are trending in the world of news. Also, to verify what keywords people are …
Overview
What is Google Trends?
Google Trends is a search engine optimization software solution offered by .
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Popular Features
- Local SEO (20)10.0100%
- Global SEO (23)10.0100%
- Keyword analysis (31)10.0100%
- Competitive analysis (19)9.090%
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What is Google Trends?
Google Trends is a search engine optimization software solution offered by .
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- No setup fee
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- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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What is Google Trends?
Google Trends Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
Frequently Asked Questions
Google Trends is a search engine optimization software solution offered by .
Reviewers rate Keyword analysis and SERP ranking tracking and Page grader highest, with a score of 10.
The most common users of Google Trends are from Small Businesses (1-50 employees).
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September 12, 2019
Google Trends is Insightful, Easy to Use, and Free!
Google Trends is a great resource to see what is trending on Google. We use it as a tool at our search engine marketing agency to have a broader context around keyword fluctuation for seasonal and year over year trends. It provides us with insights we can share with our customers on what is happening in their industry space.
- Google Trends shares interest in a keyword or topic over time.
- It allows you to filter by geographic area.
- Google Trends shares related topics and queries.
- The data nicely exports to a CSV file. It would be nice to be able to also export to PDF as a more styled way of sharing this information with teams.
Our marketing department for our travel tour operator uses Google Trends to help identify certain keywords and trends in searches being used and where in the world they are searched. this better helps us determine where our next destination will be, where our current destinations are under-performing, etc. Google Trends has been a great tool for us in our business.
- keywords
- insights
- analytics
- more information
- vague
- multiple keyword searches
December 15, 2018
Google Trends and Your Customers
As a blog looking to make an impact on our region we study Google Trends in order to find out what is trending not only nationally but at a state and local level as well. One of the best features of Google Trends is the ability to study a phrase/trend over time. I love looking at things in terms of a year because you can understand what months certain subjects have more or less interest and you can create your content around that. I also love the related query options so you can also see other relevant subjects.
- Explains interest over time.
- Gives other relevant search information.
- Breaks down information by subregion.
- I wish you could go deeper into the subjects, like see the individual search results.
- I also wish that you could really define the subregions and go to a city by city level.
- It would be nice if you could organize material by age group and genders.
March 23, 2018
Find Your Inspiration with Google Trends
I use Google Trends mainly for content ideation. It is a great place to start if you have a specific topic in mind or even if you are looking for that initial inspiration. Google Trends helps me determine what my client's audience is interesting in at that very moment or in the past.
- Content ideation. Brainstorming new topics for content your overall strategy and content calendars.
- The ability to geotarget helps narrow down what your specific audience is talking about.
- Targeting of trends based on a specific industry
- Though it has the ability to narrow down results, it would be even better if you could get more specific data
- I wish I could easily export data and graphics
March 21, 2018
Great for quick check of keyword searches
As a website developer, I use Google Trends to make sure that every site I make is optimised for search engines. This is done by researching the trends relating to the clients' industry/business and then implementing those trends into the website's content to ensure that it shows exactly where and when it should [be] in Google.
- Provides information on amount of times a keyword is searched
- Useful for seeing the location of users searching the keyword
- Allows the targeting of keywords based on trends for an industry
- I think if they were to add a comparison tool, for comparing multiple keywords it would be very useful
- It would also be useful to be able to export this info to a graphic
January 29, 2018
A fun addition to existing tools
I use Google Trends in a limited capacity to make sure we understand the activity around keywords relevant to our organization. It is one of a number of factors we consider when tailoring online and search ads, web content, and other marketing. I also sometimes use it when considering new initiatives, to make sure what we are pursuing is relevant to potential users.
- Instant view of trends by geography.
- Clear visual indications of change over time.
- Easy comparison of multiple search terms.
- Limited use when looking for terms specific to organization or industry.
- Need to have keywords in mind - difficult to find potential relevant keywords.
- Limited integration with Google AdWords, which is probably the most useful application of the data.